E.l.f. Beauty launches virtual makeup experience on Roblox
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. Dive Brief:...
Beauty and Cosmetics
The secrets behind the South Korean cosmetics boom: K-pop, Kardashians and churn
SEOUL — Jo Min-Su was working toward a computer science doctorate at one of South Korea’s best universities when he stumbled on...
Beauty product ingredients under scrutiny: Research examines health impacts of parabens, PFAS and other chemicals in cosmetics
Article summary Growing concern over cosmetic ingredients: Consumers are increasingly aware of potentially harmful substances like PFAS, parabens and...
How beauty industry’s growth story turned disciplined in 2025
The Indian beauty and cosmetics industry didn’t slow down in 2025, but it decisively grew up. The year marked a...
Soft Goth Makeup Is The Moody Beauty Trend Everyone’s Wearing
It’s not a phase, Mom — soft goth is officially the makeup style of the season.“After seasons of clean beauty,...
The 6 Best Makeup Trends for 2026, According to Experts
After scrolling through #beautytok and chatting with a few professional makeup artists, one thing is clear: we’re collectively craving more...
